Last night someone confronted me with information that was incompatable with my knowledge of the situation. I put forward my understanding and admitted that my information was quite old and I would have to look into it. So I have.The notion was that REAL® was a private brand actually used on products that were not real dairy products. My understanding based on memories of the launch of the campaign back in the 1980's when I was a child on a family dairy farm thought that REAL was a certification process of the U.S. Dairy Association or some such.
REAL® is a certification process through an independent company, Dairy Management Inc. It does in fact label products certified to the satisfaction of DMI as containing actual dairy and not some substitute.
To the person for whom this answers the original argument, those people were feeding you a line of bull shit which, while it may be a dairy product, would not be worthy of a REAL® Seal. To everyone else, if you love dairy products you can still look for this mark. It doesn't mean it is organic or free range or free of hormones or anything like that. It just means that your hunk of cheese was made from milk rather than soy beans, dogs, or people.
5 comments:
What about breast milk? Or, for that matter, dog milk? Can they get the Real seal? Inquiring minds like mine want to know.
You promised me dog or higher!
They only certify dairy.
Where can I buy some of this dog cheese?
Jake, reading your various statements makes it sound like the word "dairy" somehow implies cows.
Wikipedia tells me this:
As an attributive, the word dairy refers to milk-based products, derivatives and processes, and the animals and workers involved in their production: for example dairy cattle, dairy goat.
And if it's on wikipedia, it must be true.
Therefore, there's such a thing as a dairy dog. I think I'm gonna get me one them. Digital Sextant's comment has convinced me that there's a market for dog cheese, and I suspect it's a cash cow.
Ah yes. On a very personal level when I say 'dairy' I am talking about cows. It comes from growing up on a 'dairy farm'. For me a 'dairy farm' is one on which cows are raised for the purpose of milk as opposed to a 'beef farm'. I understand that dairy has other uses but when used without a modifier there is an 'absent modifier' of 'cow'. In all other instances the word 'dairy' would be used with a present modifier. For example while I grew up on a dairy farm (meaning one with dairy cows) I knew people who grew up on dairy goat farms.
I suspect you might be able to corner the dairy dog market if it doesn't bite you.
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